The next put up explores the subject of Including Featured Media on LinkedIn.
As a job seeker, it is advisable seize curiosity when a recruiter or hiring supervisor visits your LinkedIn profile. Including media (articles, hyperlinks, movies, displays, and pictures) is without doubt one of the finest methods to do that.
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They are saying an image is price a thousand phrases – and the identical holds true in your LinkedIn profile. That’s why including media to your profile is an efficient method to interact your guests and make your profile stand out.
Right here’s what it is advisable know.
Overview
Featured Media is a standalone part on LinkedIn (close to the highest of your profile, just under About).
This part is uniquely the place you’re capable of add recordsdata (photos, displays, paperwork) and hyperlinks (movies, articles, web sites) to your profile.
Along with importing exterior recordsdata, you can even spotlight your LinkedIn exercise. This refers particularly to issues like posts, newsletters, and articles that you simply’ve printed on the platform.
Under is a screenshot of the totally different choices in your featured media part.
Pictured: Screenshot of the featured media menu.
Including a Submit
Including a put up to your Featured Media on LinkedIn is helpful for a pair causes.
First, it enhances the visibility of your unique put up. So, when you created a put up that was significantly insightful or fashionable, including it to your Featured Media is a good way to make sure it continues to be seen.
Second, it means that you can showcase the stuff you care about. So, when you created a put up a couple of explicit trade or occupation, that includes it may possibly replicate positively on you and improve your skilled picture.
Including a E-newsletter
Do you know LinkedIn affords built-in publication performance? That’s proper. You’re capable of create and distribute a publication instantly on LinkedIn to share insights into your explicit trade or occupation.
When you’ve printed a publication on LinkedIn, including it to your Featured Media is a no brainer. It’s a good way to extend publicity to your publication, get new subscribers, and exhibit your pursuits.
Including an Article
Just like LinkedIn’s publication performance, you’re additionally capable of publish articles instantly on the platform. Which means you don’t want your individual weblog or web site as a way to produce long-form articles.
Highlighting articles you’ve written as Featured Media is a good way to exhibit your thought management. As a byproduct, that helps place you as an issue professional in no matter you’re writing about.
Including a Hyperlink
Along with the aforementioned, you might also add exterior hyperlinks (URLs) as Featured Media in your LinkedIn profile (corresponding to movies, articles, or web sites).
Including hyperlinks means that you can showcase content material from throughout the web, whether or not it’s a hyperlink to a challenge you labored on, a podcast you had been interviewed on, or a web site that highlights your experience.
Under is a screenshot of the add a hyperlink performance inside your featured media part.
Pictured: Screenshot of including a hyperlink as Featured Media.
Including Media
Lastly, you could add media like photos, displays, or paperwork to your Featured Media on LinkedIn.
As an example, an essential presentation you delivered, a formidable PDF file, or photos from a key challenge can all be featured to visually spotlight your experience and accomplishments.
LinkedIn means that you can add a wide range of file sorts within the Featured Media part together with:
Paperwork:
- PDF (.pdf)
- Microsoft Phrase (.doc, .docx)
- PowerPoint (.ppt, .pptx)
- OpenOffice (.odt)
Photographs:
- JPEG (.jpg, .jpeg)
- PNG (.png)
- GIF (.gif)
Movies:
Including a Description
While you add Featured Media on LinkedIn, there’s a bit for together with a written description.
Whereas descriptions aren’t required – they’re definitely beneficial. A well-crafted description goes a good distance in direction of speaking the context or significance of the subject material.
In Conclusion
In conclusion, I hope this text helps you perceive what Featured Media is (and why it’s a good suggestion). For a reside instance, come see my LinkedIn profile which has a dozen totally different Featured Media gadgets.