Must know EXACTLY what you might obtain a writing job from the those that ACTUALLY lease writers?
These freelance writing ideas are invaluable data for you.
For many who’re a model new freelance writer and struggling to hunt out purchasers, uncover writing gigs, and impress purchasers so that they give you glowing testimonials, then examine the following tips.
These are insider ideas from the mouths of content material materials entrepreneurs, directors of content material materials, communication leaders, VPs of selling, and further.
Whether or not or not you’re a newbie or just need some help landing further freelance purchasers, let’s uncover the exact experience, ideas, and advice you might wow potential leads.
Freelance Writers Concepts From Potential Buyers
I don’t study you, nonetheless I on a regular basis thought professionalism, promptness, and availability had been the one points I needed to know or have.
Nevertheless there are further freelance writing ideas available on the market!
So, let’s see what heads of content material materials and others seek for when hiring – or defending – freelance writers.
Remember: these examples obtained right here from a LinkedIn thread from Kelly Dunning, X/Twitter posts and different individuals’s blogs. I’m moreover engaged on one different publish the place we dissect what we – the freelance writer – want from purchasers!
1. Doing What You Say You Will on the Time You Say You Will
Take into account it or not, new freelance writers don’t on a regular basis adjust to deadlines or make excuses.
I don’t often lease writers, nonetheless after I do, I am shocked at how often they make excuses and don’t give me the finished weblog publish on time.
I on a regular basis gave them the benefit of the doubt, nonetheless after the fifth writer did this to me, I did not accept this habits.
Lauren Lang, director of content material materials for Uplevel says she seems for writers that resolve to what they’re saying they do.

She says, “That doing what you say you will do by the purpose you say you will do it ought to robotically differentiae you from nearly everyone else.”
Copywriter Kelly Dunning is shocked at this simple piece of advice. I indicate, if any person tells you they need the article by the tip of the week, flip it in three days sooner than that.
It’s most interesting to point out in your work early to avoid creating content material materials bottlenecks for the patron.
So, on a regular basis exceed deadlines, I say.
2. Don’t Significantly Drop Your Fees to Meet the Client’s Funds
This insider tip shocked me. I often actually really feel content material materials entrepreneurs are inundated with freelance writing pitches for jobs and will’t take into accout all of us.
Nevertheless that’s not primarily the case. It’s not for the highest of content material materials at Drip Emily Blankenship.

She says, “I had numerous freelancers ship me their fees remaining yr, and it merely wasn’t throughout the funds for my agency…Nevertheless coming once more to me with fees which may be at half of what you initially quoted me isn’t going to work for me.”
I can understand a freelancer chopping their fees as a choice to land a model new writing job.
I indicate, I’ve executed this, too, nonetheless I didn’t scale back my fees by half, solely a bit.
Emily goes on to say, “I can’t, in good conscience, ask any person to do that. It merely doesn’t make sense, they often’re not going to care about what they’re making as lots as a shopper that was paying them what they’re worth.”
What she’s telling us is that writers who scale back their fees to meet a shopper’s funds aren’t looking at their service as a invaluable addition.
Instead, they see themselves as a commodity solely; for lots of corporations, this isn’t what they want.
Nevertheless I fully understand why a new freelance writer would take a lower-paying job.
Freelancer Jason Orber even lists some plausible causes for accepting a lower charge.
“Maybe I’m eager to do it at a lower charge to your group. Maybe I think about in your mission lots I don’t ideas. Maybe I’ve rent due and points are dire so I’m eager to compromise. Maybe I’m eager to invest and play the prolonged sport by setting up a relationship. Maybe you’re the ninth org saying my fees are too extreme so I’m reevaluating. Maybe I’m privileged and attempting to pay it forward. Maybe I’m apprehensive I’ll on no account work besides I e-book SOMEthing. Possibly engage in a “why” dialog sooner than dismissing their 2nd present with a model new charge?”
3. Fixing the Similar Errors Over and Over As soon as extra
This may occasionally often not occur if you’re a model new freelance writer, nonetheless for seasoned freelancers like myself, it could nicely.
I work with quite a few purchasers, and shifting my concepts from one shopper piece to a special could also be robust.
Each shopper has a novel mannequin info, and it is important to on a regular basis adjust to them.
Leah Bodenhamer, content material materials supervisor at NMI, says she understands first drafts aren’t glorious, nonetheless she expects the writing to match the patron’s mannequin voice.

She says, “Ooh, the biggest one for me is reviewing the final word edits I make to each piece and adjusting future drafts accordingly. If I’ve to make the an identical edits repeatedly, I’ll start looking for one other one that can examine from my ideas and ship stronger content material materials eventually. No first draft is right (and it on no account will most likely be), nonetheless the means to manage your mannequin and voice to match my mannequin’s desires will fully set you apart.”
A method to help with that’s to create a file for each shopper and add the following pointers.
That’s what Kelly Dunning proposes. “Or, you’d even keep a file on each shopper (whether or not or not in a CRM, or in some kind of note-taking software program program) the place you presumably can doc notes like this. (As an illustration, “Always use American spellings, on no account hyperlink to X competitor, piece of email matter traces are on a regular basis lower case, and so forth.).”
4. Don’t Say Certain to The whole thing
Many new freelance writers fall into this entice.
They want to say YES to each little factor, and also you already know what?
That’s nearly what I did and taught once more throughout the day.
Say Certain to one thing and each little factor in your space of curiosity or that you just want to examine further about.
Correctly, lately, this isn’t the very best advice and over time, I’ve adjusted what I educate new writers.
When you say positive to each little factor, you menace probably not doing the work because you lack the time.
And that’s what Clint Worthington, Director of Purchaser Success of Rank.io, stresses to freelance writers.

He says, “Nevertheless I’ve run into conditions the place a freelancer will fully say positive to each little factor merely to get the gig, nonetheless when rubber hits avenue can’t cope with the bandwidth or the exact job (expectations I make clear sooner than we start). It’s fully good, it’s no onerous feelings, and I’ve really been in that state of affairs myself. Nevertheless I encourage freelancers to primarily ask themselves whether or not or not the job’s match, or whether or not or not they’ll merely say one thing to get a gig and hope they’re going to decide it out later.”
Nevertheless what about the entire freelance writing alternate options or copywriting jobs that want you to be the one-stop retailer for each little factor?
I’ve seen jobs the place they want the freelance writer to place in writing search engine optimisation posts and newsletters, transcribe YouTube films, and evaluation key phrases.
Each time I see a contract writing job like this, I on a regular basis flip it down, or I enable them to know I solely do weblog writing or piece of email writing, i.e., one issue.
I’m not a content material materials strategist, so don’t cope with me like one!
5. Open Line of Communication
I do know as a beginner freelance writer it’s onerous to ask questions and be upfront collectively together with your new freelance purchasers.
For me, I actually requested too many questions! It was probably my methodology of calming my nervousness about landing freelance writing work.
Nevertheless high-paying purchasers really value YOU – the freelance writer – they often want an open line of communication.
Director of Content material materials Promoting Kellie Davis feels communication is a main experience that her freelance writers she hires must have.

She says, “Communication is so huge. I on a regular basis ask up entrance what’s a freelancer’s communication mannequin. I want to know if you’re proactive, solution-oriented, and curious. Primarily essentially the most worthwhile freelancers who work with our workers keep an open line of communication all by means of the enterprise, aren’t afraid to ask questions or obtain readability, and supply ideas or pushback when important.”
For Kellie, having that open line of communication can level out wheather or not a contract writer is proactive or reactive or can treatment points merely.
6. Making use of Ideas Given
One issue I pleasure myself in is taking any ideas I get from editors or content material materials managers and making use of that to my subsequent piece.
If related, I take that ideas and even use it for my totally different shopper gadgets.
Nevertheless many writers don’t do this!
They don’t be all ears to what the patron wishes and self-sabotage any writing work for that shopper as soon as extra.
Kristen Sweeney, Proprietor of Every Little Phrase, values writers’ responsiveness and being easy to work with. She moreover seems for writers who apply ideas.

She says, “Being responsive and easy to work with are huge, for sure. Nevertheless in the long run, we moreover need top quality work. One issue that goes a terrific distance is making use of ideas to future gadgets. Our modifying course of ends in full ideas with quite a few context and clarification. If we see software program of that ideas and enchancment over time, that’s any person we want to keep investing in.”
7. Not Following Instructions
Proper right here’s one different basic freelance writing tip: comply together with your shopper’s instructions.
And this even begins with the freelance writing job advert on a job board.
Many content material materials managers will embrace a small, detail-oriented job advert to weed out candidates who don’t focus or adjust to instructions.
For content material materials strategist Akshay Gophalakrishnan, it’s off-putting.

Hey says, “Fantastic what variety of don’t adjust to simple instructions. It’s off-putting for a lot of positions.”
This might also apply to the content material materials non permanent you receive from the patron.
The non permanent may give you a list of URLs to interlink, and likewise you avoid doing this.
Or, maybe you neglected to view the patron’s weblog to get an idea of how they structured their content material materials, and likewise you submit an article that doesn’t adjust to their mannequin and mannequin.
And, there’ll most likely be cases when a shopper will inform you accomplish that one factor – don’t hyperlink to statistics – that isn’t considered a most interesting operating a weblog apply; it’s as a lot as you if you nonetheless want to work for them, inform them a larger methodology or just suck it up and adjust to what they inform you.
It’s dependent upon many points, however once they’re sometimes good purchasers, I will level out it and see how they take it, or else I will merely do what they inform me.
8. Being Enthusiastic
I don’t study you, however when it’s my fifth or twentieth writing gig, I get ecstatic!
I’m fully comfortable that the patron sought me out, be taught my pitch, and even associated with me on LinkedIn.
And after they inform me about my article, I get excited.
This ‘vibe’ is exactly what purchasers want from their writers.
Senior content material materials writer Doris Muthuri is shocked when she doesn’t see writers obsessive about working with purchasers.

She says, “It’s beautiful how often the basics get missed. For me, it’s moreover regarding the vibe and enthusiasm they create about. Within the occasion that they’re genuinely excited regarding the content material materials, it shines through of their writing.”
I agree with Doris. After I’m passionate about engaged on my shopper article, it displays! I write sooner and do my absolute best for them because of purchasers can ‘see’ that effort come through.
9. Have a Distinct Writing Voice
For lots of latest writers, this freelance writing tip will take you the longest to develop.
I do know that it took me 5 to six years to develop a particular writing voice.
Even now, I actually really feel my writing voice has modified – for the upper.
Garrett Sussman, Demand Know-how Supervisor at iPullRank, finds writers with a longtime voice.

He says, “What do I seek for when hiring freelance writers? With lots rivals, it’s very important to find out a voice and expertise in your key issues/space of curiosity.”
For many who wrestle with discovering the right phrases or ideas that exude YOU, make sure to are learning.
That’s the #1 choice to develop a particular writing voice.
10. Are a Re-Creator
One idea I haven’t heard lots is the thought of re-writing.
I think about it as spinoff writing…and it’s not issue.
So, after I seen VP of AAA Andrew Rosen’s publish on X sharing his article what he seems for when hiring writers, I wanted to try it out.

He says, “[A]lmost each little factor has been written about in some variety or totally different. Among the finest bloggers can take pre-existing content material materials and quickly put their very personal spin on it, turning it into 100% genuine content material materials.”
Nevertheless, this textual content was printed in 2018 – sooner than the rise of AI writing devices.
So, this idea of ‘re-writing’ have to be tailor-made.
Instead of taking present content material materials and ‘spining’ it, you HAVE to methodology totally different people’s ideas with:
- New angles
- Utterly totally different insights
- A choice to division off on a model new idea
- An inspirational outlook
It’s unusual that I view the very best posts on a topic I’m commissioned to place in writing for a shopper.
Sometimes, they provide me these top-ranking competitor posts of their content material materials non permanent, which is after I purposefully DON’T click on on on these hyperlinks.
Why?
On account of I will unconsciously use that data to base my article off of, and by no means off MY private ideas and concepts.
Instead, I will outline and write out the publish, and as quickly as I’m executed, I will confirm the competitor posts to see if my publish is unique enough.
For further help on any such writing, check out my masterclass Writing a B2B $1,000 Article.
Bonus: You Downside the Client (Productively)
Trish Seidel, the highest of content material materials at DJUST, says she doesn’t want a copywriter that merely does the work with out questioning it.
“I don’t want to work with people who merely execute the approach that is given to them, I desire a freelancer (or firm) that pushes once more and challenges me in my pondering. That’s way more very important in small teams when the content material materials supervisor (? howdy) is often juggling 1,000 totally different points and will miss tiny particulars.”
Check out her Linkedin publish for further ideas.
New Freelance Writing Concepts for You
I hope you found these freelance ideas new and insightful!
Let me know throughout the suggestions what tip you found primarily essentially the most helpful and if you go ahead and share any ideas you’ve realized from working with purchasers or pitching to job adverts.